There’s been plenty of talk lately about bikini waxing, from your reasons it’s very popular, for the surprisingly young ages that women start performing it. Though the conversation got just a little louder-and more high brow.

The Atlantic just published a substantial article about Brazilian bikini waxes along with the story’s compounded about 300 comments and counting. And London hosted the Muff March last weekend, to protest the proliferation of vaginal cosmetic plastic surgery options. We’re obviously in the middle of Vaginageddon here.

There are several obvious historical points in pop culture that could indicate who’s to “blame” to the reason female crotch hair is certainly going extinct. The Atlantic traces the timeline nicely: The J. Sisters introduced the united states on the Brazilian within the late 80s; Carrie Bradshaw first got it all waxed off in an episode of SATC in 2000; Victoria Beckham declared in 2003 that all girls should go on it all off starting on the age of 15; and lastly, the porn industry probably started all this to start with. Playboy started showing much less bush, and porn movies followed suit. Teeny bikinis and super low-slung jeans (see: Tara Reid circa 2000-style) were a final nails in the pubic coffin. Which brings us to your current state of hairlessness.

No matter the reason women wax it all off-some believe it’s hygienic or makes sex better-the point is that it’s something else for us to become insecure about. And it’s increasingly younger women who're falling prey to the pressure to get a porn star pudenda. Essentially the most disturbing the main Atlantic article involves college students. The under-30 set provides the most Brazilians-they’ve adult with the notion that being hairless is the norm, and thus get their male peers. Which is how it gets gross.

The Atlantic recounted a narrative wherein a higher boy said “he had never installed using a girl who had crotch hair, and would frankly be disgusted to undress women and learn a veil of genital fur.” This apparently led a lot of girls to freak out and wax immediately. And there’s a lot of anecdotes about women refusing to enter social situations that might result in sex when they’re due to get a wax. With justified reason being worried, because guys are talking about your fuzzy cooch inside a not-so-nice way. Per the Atlantic: “It’s not uncommon for the college-aged man to ‘go out of his way’ to make fun of your girl’s pubic grooming habits regarding his buddies after he’s installed together with her.” Young guys are watching porn and assuming it’s reality. (Um, they must be fricking pleased to get any pussy in any way, whether it be fuzzy you aren't.)

Women are beginning to buck from the notion they desire a so-called “designer vagina” to be considered attractive. Even strippers have started questioning the practice-remember the vagina beauty pageant? The Muff March ladies started protesting the buzz of hairless ladyparts (with amazing slogans like “Get Your Mitts Off My Muff”), but expanded their march this coming year to incorporate the quickly proliferating plastic surgery options. “Lady gardens aren't just undergoing topiary, they’re having invasive re-landscaping,” like a flowery editorial within the Guardian puts it. The labia-prettifying plastic cosmetic surgery marketplace is booming on the tune of $6.8 million in the united states, based on the Guardian. Procedures vary from labiaplasty to vaginal tightening and beyond. So not only are younger ladies feeling insecure, but now older women (who may have had babies, etc.) thinks bad relating to vag sag.

It’s enough to help you desire to you should get some granny panties and call it a day.

New York is starting to look a little like Paris. The French label Sandro, launched in the City of Light in 1984 by Didier and Evelyn Chetrite, opened its first U.S. Stores this month, the his-and-hers Sandro and Sandro Homme on Bleecker Street. (The block is something of a family affiar; Evelyn’s sister Judith Milgrom opened a U.S. boutique for her own label, Maje, right down the block, and fellow Frenchman Francois Nars has a store nearby, too). The sleekly minimal spaces feature the brand’s apparel and accessory for men and women, in the low-key chic mold that made the label a favorite among fashion editors visiting Europe for the shows. Style.com’s Celia Ellenberg returned from Paris fashion week this past season with a new coat in tow, one that she reports has earned nothing but compliments. “Everywhere I go, people ask me where I got it,” she says of the fur-lined parka. “Up until last week, I had the pleasure of responding with a coy, ‘Oh, this? I got it at this store I love in Paris that doesn’t exist in New York.” To her dismay (and the rest of NYC’s delight), it’s now available in the Big Apple, too; similar pieces are avaialble at Sandro’s newly-launched e-commerce site, sandro-paris.com.